


Welcome! Meet Your Instructor
The Lead Call Overview
How to Get the Most out of This Course
Establishing Your USP
Setting Up To Effectively Take A Lead Call
The Foundation Of A Successful Lead Call
How To Handle Pricing Questions On Lead Calls
The Purpose Of Clinical Presentation
The Full Arch Mindset Is Different Than GP
Clinical Mindset - Presentation Etiquette
The Importance of an Effective New Patient Journey
Transition From Clinical To Sales Presentation
The Importance of Having Two Clinical Options
Sedation Options For Full Arch
Reviewing, Diagnosing And Planning The Case With The Patient
How To Effectively Persuade Someone
Sell The Problem, Not Your Product
GP vs Full-Arch Business Models
Hiring the Right Salesperson
Knowing & Understanding Your True Product
Case Acceptance Mindset
Preparing For The Sales Presentation
The Two Keys to the Sales Presentation
Greeting & Rapport Building
Introducing Your USP
Presenting Treatment Options
Understanding Objections
Mastering Objections
Presenting Price Options
Financing Treatment
Close & Schedule
A Few Final Words