

• Welcome! Meet Your Instructor
• The Lead Call Overview
• How to Get the Most out of This Course
• Establishing Your USP
• Setting Up To Effectively Take A Lead Call
• The Foundation Of A Successful Lead Call
• How To Handle Pricing Questions On Lead Calls
• The Purpose Of Clinical Presentation
• The Full Arch Mindset Is Different Than GP
• Clinical Mindset - Presentation Etiquette
• The Importance of an Effective New Patient Journey
• Reviewing, Diagnosing And Planning The Case With The Patient
• Transition From Clinical To Sales Presentation
• The Importance of Having Two Clinical Options
• Sedation Options For Full Arch
• How To Effectively Persuade Someone
• Sell The Problem, Not Your Product
• GP vs Full-Arch Business Models
• Hiring the Right Salesperson
• Knowing & Understanding Your True Product
• Case Acceptance Mindset
• Preparing For The Sales Presentation
• The Two Keys to the Sales Presentation
• Greeting & Rapport Building
• Introducing Your USP
• Presenting Treatment Options
• Understanding Objections
• Mastering Objections
• Presenting Price Options
• Financing Treatment
• Close & Schedule
• A Few Final Words