Learn the Framework that Built the Nation’s Largest Full Arch Implant Center
Get Patients to Show Up and Say "Yes" to Full-Arch Treatment
Trusted by Leading Practices, DSOs, and Organizations
A Letter From Stacy's Father
"I'm Dr. Howard Feffer and Ten Years Ago I Made a Decision That Changed My Practice…and My Life!"
"Now I'm Giving You The Opportunity To Make The Same Decision That I Made…and At Absolutely No Risk to You!"
The Decision...
I allowed my daughter Stacy an opportunity to come work in my practice. She had a good amount of sales experience and her assignment was to contact all of my full arch 'no sales,' of which there were plenty, bring them back and try her hand at closing them.
The Very Surprising Results...
It didn't take long to realize that something very unusual was happening. Stacy was closing those cases at an astonishing rate ... in excess of 70%. Needless to say, things were rolling!
The Result Of That Decision...
Two years later I was able to sell my practice at what then was a record amount for a solo practice in San Diego, and at the age of 70, retired to a life of golf, gym, family fun and travel.
Now It's Your Turn To Cash In...
Today Stacy Farley is recognized in the Full Arch arena as one of the most accomplished Full Arch closers and facilitators in the industry. She's regularly invited to speak at implant courses and conferences all across the country.
The Exciting News For You...
Her vision is to help dentists realize the incredible financial rewards that exist today because of Full Arch dentistry, while at the same time giving patients a second chance at a happy, healthy life! A true win–win!
More Good News: The Financial Rewards Are Immediate...
Just like any learned skill, the more you learn and practice, the better you get and the more you profit. The beauty of this system is that as soon as you begin implementing even just the initial basics, you will begin seeing increases in your collections and the more you learn and apply the more your profits will grow.
A Letter From Stacy's Father
"I'm Dr. Howard Feffer and Ten Years Ago I Made a Decision That Changed My Practice… and My Life!"
"Now I’m Giving You The Opportunity To Make The Same Decision That I Made… and At Absolutely No Risk to You!"
The Decision…
I allowed my daughter Stacy an opportunity to come work in my practice. She had a good amount of sales experience and her assignment was to contact all of my full arch “no sales,” of which there were plenty, bring them back and try her hand at closing them.
The Very Surprising Results…
It didn't take long to realize that something very unusual was happening. Stacy was closing those cases at an astonishing rate... in excess of 70%.
The Result Of That Decision…
Two years later I was able to sell my practice at what then was a record amount for a solo practice in San Diego, and at the age of 70, retired to a life of golf, gym, family fun and travel.
Now It's Your Turn To Cash In…
Today Stacy Farley is recognized in the Full Arch arena as one of the most accomplished Full Arch closers and facilitators in the industry.
The Exciting News For You…
Her vision is to help dentists realize the incredible financial rewards that exist today because of Full Arch dentistry, while at the same time giving patients a second chance at a happy, healthy life! A true win–win!
More Good News: The Financial Rewards Are Immediate…
Just like any learned skill, the more you learn and practice, the better you get and the more you profit. The beauty of this system is that as soon as you begin implementing even just the initial basics, you will begin seeing increases in your collections and the more you learn and apply the more your profits will grow.
- Dr. Howard Feffer, Former Owner of New Day Smile
About Stacy Farley
Stacy Farley is a full-arch sales expert with over 20 years of experience in sales and leadership, rooted in a background in communication and business. After helping build the largest single owned implant center in the country, generating $8 million a year and closing 40 to 50 arches per month, she saw the urgent need for better full-arch case acceptance across the industry. Today, Stacy is focused on helping dental teams master the full-arch sales process, communicate value clearly, and close cases with confidence.
conversion rate
(vs 20-30% industry average)
arches per month
consistently
marketing spend
(vs 10-15% industry standard)
years
in the removable implant space
Millions
in additional revenue
generated for practices nationwide
The Framework - What You'll Learn
The Complete Full Arch Sales Framework
This isn't theory. It's the exact system that generates 70%+ conversion rates and 40-50 arches per month consistently. Here's what your team will master:
MODULE 1: The Lead Call - Turn Inquiries Into Booked Consultations
What You'll Learn:
How to handle inbound and outbound full arch leads differently than GP calls (these aren't root canal patients—they've waited 10-25 years to make this call)
The exact script template to book 80% of leads within 5 days
How to create urgency without being pushy using your Unique Selling Proposition (USP)
The "three A's" technique to maintain control of every conversation (Acknowledge, Answer, Ask)
How to handle cost questions before the consultation without killing the appointment
Your front desk stops losing golden opportunities, and your show rate climbs from 30-40% to 50%+. Because right now, every missed lead call is a $40K+ case going to your competitor—and your office is spending hundreds per lead to get that phone to ring in the first place.
MODULE 2: The Clinical Presentation - Build Value Without "Selling"
What You'll Learn:
The critical mindset shift from GP to full arch (stop trying to "save teeth" and start restoring function)
Why doctors must NEVER attempt to sell the case (and what to do instead)
How to present two treatment options that give patients control while maximizing case acceptance
The exact clinical presentation flow that builds trust and eliminates the "conflict of interest" perception
When to use general anesthesia vs. IV sedation (and how it impacts your close rate)
Patients stop seeing you as "just another dentist trying to make money" and start seeing you as the trusted expert who has their best interests at heart. Your clinical exam becomes a value-building experience instead of a rushed diagnosis—which matters, because if patients don't trust you enough to say yes, they leave thinking "I'm not buying Dr. Smith a Porsche" instead of "This doctor will change my life."
MODULE 3: The Sales Presentation - Connect, Build Rapport, Establish Trust
What You'll Learn:
The psychology of mirroring and mimicry to build instant connection
How to ask the right questions that get patients to verbalize their own motivation (creating urgency they feel, not pressure you apply)
The difference between "irritation" (pushing what YOU want) and "agitation" (guiding them to what THEY need)
Why you're not selling teeth—you're selling comfort, function, confidence, and health
How to present your USP in a way that emotionally resonates with each patient's specific situation
When you do this right, patients open up to you. They trust you. They see you as a partner, not a salesperson. By the time you get to pricing, they're already sold on YOU—now you're just figuring out the logistics together. Without this connection, even clinically sound treatment plans feel like a sales pitch, and patients default to "I need to think about it."
MODULE 4: Treatment Options & Pricing - Present Price Without Sticker Shock
What You'll Learn:
How to review the pano and CT scan to stress urgency without being offensive
The storytelling techniques that make complex decisions relatable and simple
Why you must address objections BEFORE presenting price (not after)
The exact moment to go silent after stating the price (and why 95% of sales reps do this wrong)
How to collaborate with patients to find solutions within their budget without devaluing your service
Price becomes a conversation, not a negotiation. Patients see the investment as justified because you've built massive value first. You eliminate "sticker shock" by putting things in perspective before the number ever comes out of your mouth—because once you present the price too early or without context, the patient mentally checks out and the conversation becomes about dollars instead of life transformation.
MODULE 5: Financing & Objections - Remove the Financial Barrier
What You'll Learn:
The difference between a question and an objection (and why confusing the two kills deals)
How to find the "sweet spot" with financing companies that benefits both patient and practice
The exact process for pre-qualifying patients and running soft credit checks without creating friction
How to use combined household income and strategic positioning to get better loan approvals
Why you should aim for 12-month no-interest loans and take money upfront (even if it costs your practice a small fee)
Financing becomes a tool that enables treatment, not a barrier. Patients with 650 credit scores get approved because you know how to navigate the loan process. You collect payment quickly and avoid the nightmare of chasing money—instead of watching patients who could afford treatment walk away because you didn't know how to position the application properly.
MODULE 6: The Close & Schedule - Lock In the Decision
What You'll Learn:
Why you should NEVER push for a same-day close (and what to do instead to avoid buyer's remorse)
How to schedule the next appointment within one week to maintain momentum and commitment
The exact language to use when collecting payment at the follow-up appointment
How to shift patients' focus from fear to excitement about their transformation
The critical documentation process that ensures nothing falls through the cracks
Patients leave excited, not pressured. They come back one week later with payment in hand because you made them feel in control of their decision. Your refund rate drops to nearly zero—which matters, because pushing too hard creates buyer's remorse and refunds, while not creating enough urgency means patients disappear after "thinking about it."
The Hidden Gaps That Leave Millions on the Table in Full Arch Dentistry
Struggling to close cases?
Most practices only convert 2–3 out of every 10 full arch consults, leaving millions in potential revenue on the table.
Staff not fully trained?
Even clinically skilled dentists lose cases because their team isn’t equipped to handle objections or build value.
Patients hesitant about cost?
Sticker shock, financing fears, or uncertainty often stop patients from saying “yes”.
Lost in the competition?
With dozens of offices in a small radius spending heavily on ads, patients often see your practice as “just another option”.
Frustrated and defeated?
Many dentists feel stuck, knowing they can deliver life-changing results but struggling to connect, close, and grow.
Learn, Observe, Practice
This is how we train teams that actually close.
Classroom Training
We train your team in person or on Zoom, giving them real tools and clear strategies they can use right away to boost case acceptance.
Full-Arch Operations Set-up
Everything your practice needs to launch and manage the non-clinical side of full-arch dentistry.
Online Masterclass
This self-paced training helps your team learn every step of the full-arch sales process, from consult flow to objection handling, so they can start closing more high-value cases.
Ongoing Sales Coaching
We don't disappear after the first training. You'll get access to real-time coaching and CoachIQ—our AI powered tool that tracks your calls and shows your team how to get better, fast.
What's in the Full-Arch Sales Masterclass?
Everything your team needs to start closing full-arch cases with confidence.
32 Straight-to-the-point video lessons
Step-by-step breakdown of the full-arch sales process
Real scripts and objection-handling strategies
Tools for building trust and creating urgency
Lessons on patient psychology and consult flow
Downloadable guides, cheat sheets, and templates
Access on desktop, tablet, or mobile
Progress tracking for your team
Actual Case Study Results From the Full Arch Sales Masterclass
This practice saw a 654% year over year improvement.
"Exceptional results"
"Showed me three principles which is connection with the patient creating the value of the patient to move forward."
- Dr. Edgar Rivera
"A wealth of knowledge"
"I worked with Stacy for several years now and she is hands down the best full arch sales person I’ve ever met."
- Gary Bird, SMC National
"Efficient and effective"
"It really helped us figure out what we were doing right, what we were doing wrong. "
- Graham and Joe Mang
"Highly recommend this"
"I was blown away by Stacy's experience. Through coaching, we've been able to close about 4-5 full arch cases per week.
- Dr. James Kiehl, DMD
"I was left so motivated and ready"
"I was left so motivated and ready to change more patients lives with full arch dentistry."
- Emily Keihl
"Stacy's truly a master"
"She's truly a master at taking leads, converting those leads to consults, and converting consults into patients. "
- Dr. David
"Has really been a gamechanger"
"Our sales have gone up, our show rate has gone up. It's really been impactful for us." - Amanda
"Extremely helpful"
"Stacy has been extremely helpful to our clients and then had tremendous results. She knows what she's doing."
- Ardi
Join The Masterclass Today
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Full-Arch Sales Masterclass
Learn how to get patients to show up and say “yes” to Full-Arch Treatment.
$4000
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Stop losing patients and revenue. Learn the proven system to boost conversions, handle objections, and stand out from the competition.
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